Biography of Irada Ayupova

Irada Ayupova 51 years old. During this time, she managed to grow her daughter, scandalously marry her and make a good career a source: Maria Romanova, you someday asked about who these officials who occupy high positions are these officials in Tatarstan. What did they do before and how did they come to what they have? What are they like and do they have a family?

We decided to find out. And they would like to start with Irada Ayupova, who incredibly turned from a mathematician engineer in Azerbaijan into the Minister of Culture of Tatarstan. I wonder how? Then they drove. Who are you, Irada Khafizyanovna? Our heroine was born on July 13 in the capital of Azerbaijan Baku. In an interview, she said that her relatives on her mother’s line moved there at the end of the 19th century.

The father of the minister is a native of Tatarstan. They met Irada Khafizyanovna in Kazan when she studied there. However, the newlyweds were allowed to play the wedding only on the condition that the family would live in Baku. In the year, the young Irada graduated from the Azerbaijan State Oil Academy with a degree in Mathematics.

In the same year, she ended up in Tatarstan, or rather, in Nizhnekamsk, where she moved with her husband and little daughter Sofia. There, Ayupova’s career began. From a year, she worked as a programmer engineer at Nizhnekamskshin OJSC. The first team that taught me to respect any work, to be able to delve into details and persistently go to the goal. It was also a real school of life - so after years Ayupova recalls his first vacancy.

Then, for two years, she worked as a chief specialist in UKP Nizhnekamsk Commercial Center. In the zero, the family moved to the capital of Tatarstan. Then Ayupova immediately approached the administration. From a year, she worked in the Committee for Supporting Entrepreneurship of the City, and then was the head of the personnel department already in the Kazan administration itself.

In the year, Ayupova miraculously became the head of the investment department in the Ministry of Economy of Tatarstan. Two years later, she generally changed the ministry, becoming Deputy Minister of Culture of the Republic. From a year, the prefix "First" appeared in her position. During this time, she became a well -deserved economist of Tatarstan. In the year, she goes to the Archival Office of the Cabinet.

They said that it was as if to go there that she was prompted by the idea that she would not be expected to occupy the main place in the Ministry of Culture in the foreseeable future. But we note that even in the archival administration, she managed to organize all kinds of exhibitions. One way or another, in the year, Ayupova deftly jumped into the chair of the Minister of Culture.

Three years later, she was included in the list of honored cultural workers of Tatarstan. How did Ayupova take the position? It seems, not without help. On the sidelines, it was actively discussing that Irada Khafinyanovna helped at that time the first deputy minister of economics of the Republic Alevtina Kudryavtseva at that time. Like, in Russia they then switched to the sectoral system of wages of state employees and the Ministry of Culture needed an appropriate specialist.

In addition to skill in the economy, colleagues also noted the strong -willed character of Ayupova. While still the first deputy minister of culture, she often became the one who had to answer uncomfortable press questions and make excuses for scandals. Immediately I recall how, thanks to her, a court with a concert director Nadezhda Babkina Vitaliy Yelkin was won in her year.

He was then accused of illegal assignment of the state contract from the Ministry of Culture. Ayupova recorded all the conversations with Yelkin on the recorder, which became the main argument in court. In general, Ayupova’s candidacy for the post of minister came up to it. What was done? In the new position, Irada Khafizyanovna decided to completely rebuild the work of the ministry.

The task is to revive traditional culture. So, at its first final collegium in the year, which took place in the Kamal Theater, Ayupova presented a new strategy for the development of culture in Tatarstan. She was called "Five K." At the heart - creativity, communication, cooperation, capitalization and competence, no matter what it means. At that collegium, Ayupova called the culture a sphere with the deferred effect, they say, you should not wait for quick results.

Yes, we are not waiting, Irada Khafizyanovna. From the moment the official came to the minister’s chair, as if not much in the culture of Tatarstan has changed. In any case, at first glance. But not to note the merit of Ayupova will be wrong. A real challenge for her was the covid year. Then the Ministry of Culture was very interested in cultural online projects: all kinds of master classes, lectures, concerts and performances on the network.

The ministry also made friends with augmented reality, organizing virtual excursions. Among the merits of Ayupova, one can highlight the fact that Tatarstan became the leader in the state program “Pushkin’s map”, took second place in the less popular project “Pro. RF "" He is just about digitalization. Under Ayupova, the Drama Theater "Artisans" in Chelny was opened, the direction of immersive performances was actively developing.

But all this sounds finely on the scale of the revival of traditional culture, agree.Ayupova herself in her last interview was still criticized by modern Sabantuy, noting that the holiday has long lost its identity. At the same time, we did not see the Ministry of Culture of the Ministry of Culture to rethink its format. Working with cultural staff is not at all conducted at all - the only institution of culture in Tatarstan produces as if completely unreasonable personnel who later go to work anywhere, but not in culture.

Well, perhaps the Ayupova progress machine is still gaining momentum. And in the future we will see the same defined effect. In what scandals did the cultural minister light up? But not only successes are one. Being a minister, Ayupova was more than once in the center of scandals, which had to be promptly commenting and resigning. In the year, a negative reaction was caused by the wedding of the daughter of Ayupova - Sophia.

The fact is that the holiday was held in the gallery of contemporary art. The Ministry of Culture hastened to answer that the marriage in the gallery was not prohibited for anyone, and Irada Khafizhanovna decided to add that it was precisely such events that can attract a new audience to modern art. For the fact that your wedding for many guests is an educational project!

And for the fact that your wedding has become an excellent advertisement for the fantastic platform of our Kazan! However, not all citizens understood this method of popularizing art. In the year, the minister was at the center of the scandal with the Kazan circus and his odious leader. Then the director of the institution was chasing the corridors of the circus behind an employee with a knife.

Irada Khafizyanovna hastened to justify him by writing off his behavior on personal problems, while noting that in general, the circus at the ministry was satisfied. But, having met with indignation of the Kazan and Rustam Minnikhanov, the Circusch was still fired. In the year, Ayupova is again in the center of the loud story. Then the Pobeda airline fell into disgrace.

She called the Lawcoster service terrifying and offered the company to rename in the "trouble", because today's name is an image loss for the winning country. The airline said that the minister remained unhappy after the standard baggage testing procedure for overallness. Having received an adequate response from the airline, Ayupova simply closed comments on social networks, apparently not wanting to give a “victory” to express her position.

In addition, the ministry itself, led by Irada Khafizhanovna, distinguished its bad glory. For example, we all remember about grammatical errors and typos that are made in the Ministry of Culture when drawing up official documents. Or as the antimonopoly service of the republic accused the Ayupova specialists of violating the competition law. In this story, the husband of the ex-assistant Minnikhanov Timur Bekmambetov was also involved.

He sobs in performances and loves Russian rap, but if everything is clear with his career as an official, then almost nothing is known about Ayupova’s personal Irada. She does not talk about her family, does not write about her hobbies in social networks, which she began to lead, only taking the place of the minister. But we still managed to find out something about her. So, several facts about the Minister of Culture of Tatarstan in the format of Blitz: 1.

In Tatarstan, the young Irada moved because of her husband in the republic there was work, and the daughter of the couple at the time of relocation was only 10 months. Irada Ayupova with daughter Sofia Source: Irada. Upon arrival in Tatarstan, Ayupova did not know the Tatar language at all. Now she speaks in Tatar and even leads social networks, and a tutor and teacher in stage speech helped her.

However, Irada Khafizhanovna herself notes that she is still a little afraid to speak in Tatar. The Minister of Culture, a big travel lover, says that only mountains can be better than mountains, listens to Russian rap, loves summer and read. Source: Irada.